{"id":5778,"date":"2026-03-24T22:03:47","date_gmt":"2026-03-24T13:03:47","guid":{"rendered":"https:\/\/bongonakpop.com\/?p=5778"},"modified":"2026-03-24T22:11:35","modified_gmt":"2026-03-24T13:11:35","slug":"chinese-online-malls-accused-of-illegally-copying-btss-arirang-and-misusing-portrait-rights-professor-seo-kyung-deok-calls-it-pathetic","status":"publish","type":"post","link":"https:\/\/bongonakpop.com\/?p=5778","title":{"rendered":"Chinese Online Malls Accused of Illegally Copying BTS&#8217;s &#8216;Arirang&#8217; and Misusing Portrait Rights; Professor Seo Kyung-deok Calls It &#8216;Pathetic&#8217;"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" alt=\"BTS. Xportsnews DB.\" height=\"1363\" src=\"https:\/\/image.xportsnews.com\/contents\/images\/upload\/article\/2026\/0324\/1774318643918754.jpg\" width=\"1200\" \/><\/p>\n<p>Unauthorized merchandise featuring BTS&#8217;s &#8216;Arirang&#8217; is reportedly being sold on Chinese online shopping malls.<\/p>\n<p>Amid the global excitement surrounding BTS&#8217;s Gwanghwamun comeback concert, the appearance of illegal merchandise on major Chinese online shopping platforms has sparked controversy.<\/p>\n<p>Seo Kyung-deok, a professor at Sungshin Women&#8217;s University, stated that many netizens had reported the issue. He confirmed that &#8220;T-shirts and various accessories openly using the Arirang logo are being sold on platforms like Taobao and AliExpress.&#8221;<\/p>\n<p>Professor Seo highlighted that &#8220;the biggest issue is the sale of illegal merchandise utilizing BTS&#8217;s portrait rights without authorization.&#8221;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" alt=\"BTS Arirang illegal T-shirt sold on a major Chinese online shopping mall\" height=\"614\" src=\"https:\/\/image.xportsnews.com\/contents\/images\/upload\/article\/2026\/0324\/1774318671955180.jpg\" width=\"873\" \/><\/p>\n<p>He added that while shopping malls may not directly produce illegal goods, &#8220;they are unequivocally responsible for featuring these counterfeit products on their platforms.&#8221;<\/p>\n<p>Previously, the illegal distribution of content in China also became a significant controversy during the global popularity of Netflix&#8217;s &#8216;Squid Game.&#8217;<\/p>\n<p>At that time, foreign media, including the South China Morning Post, reported that &#8220;some of the most popular &#8216;Squid Game&#8217;-related products on Korea&#8217;s online shopping site Coupang were sold by companies in Guangzhou, Shenzhen, and Anhui Province in China.&#8221;<\/p>\n<p>Professor Seo criticized such actions as &#8220;truly pathetic.&#8221; He deemed it &#8220;inconceivable not only to illegally view content but also to produce unauthorized goods for profit.&#8221;<\/p>\n<p>He emphasized, &#8220;This must stop now,&#8221; and stressed that &#8220;the act of stealing content from other countries must be brought to an end.&#8221;<\/p>\n<p>Image source: Xportsnews DB, Chinese online shopping mall images<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Unauthorized merchandise featuring BTS&#8217;s &#8216;Arirang&#8217; is reportedly being sold on Chinese online shopping malls. Amid the global excitement surrounding BTS&#8217;s Gwanghwamun comeback concert, the appearance of illegal merchandise on major Chinese online shopping platforms has sparked controversy. Seo Kyung-deok, a professor at Sungshin Women&#8217;s University, stated that many netizens had reported the issue. He confirmed [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":5779,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[64],"tags":[1017,1015,1016],"class_list":{"0":"post-5778","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-issue","8":"tag-bts-controversy","9":"tag-illegal-merchandise","10":"tag-intellectual-property-rights"},"jetpack_featured_media_url":"https:\/\/bongonakpop.com\/wp-content\/uploads\/2026\/03\/image-92.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/bongonakpop.com\/index.php?rest_route=\/wp\/v2\/posts\/5778","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bongonakpop.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bongonakpop.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bongonakpop.com\/index.php?rest_route=\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/bongonakpop.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=5778"}],"version-history":[{"count":1,"href":"https:\/\/bongonakpop.com\/index.php?rest_route=\/wp\/v2\/posts\/5778\/revisions"}],"predecessor-version":[{"id":5780,"href":"https:\/\/bongonakpop.com\/index.php?rest_route=\/wp\/v2\/posts\/5778\/revisions\/5780"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bongonakpop.com\/index.php?rest_route=\/wp\/v2\/media\/5779"}],"wp:attachment":[{"href":"https:\/\/bongonakpop.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=5778"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bongonakpop.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=5778"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bongonakpop.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=5778"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}